Assistant Manager Marketing Job Description
The Assistant Manager Marketing plays a key role in supporting the marketing department’s initiatives. This position involves assisting in the development and execution of marketing campaigns, analyzing market trends, and managing various promotional activities. The ideal candidate is creative, detail-oriented, and possesses strong communication skills.
Assistant Manager Marketing Job Description
- Assist in planning and executing marketing strategies.
- Coordinate with internal teams to develop promotional content.
- Analyze market trends and competitor activities to identify opportunities.
Responsibilities
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- Develop and manage content for marketing campaigns, including social media and email marketing.
- Monitor and report on the effectiveness of marketing initiatives.
- Work closely with the sales team to align marketing strategies with business objectives.
- Assist in organizing promotional events and product launches.
- Maintain and update marketing databases and CRM systems.
Requirements and Skills
- Bachelor’s degree in Marketing, Business Administration, or related field.
- Proven experience in a marketing role, preferably in a managerial capacity.
- Strong understanding of marketing principles and techniques.
- Excellent communication and interpersonal skills.
- Proficiency in marketing software and tools, including CRM systems and analytics platforms.