Embedded Hardware Engineer KRA/KPI

Key Responsibility Areas (KRAs) & Key Performance Indicators (KPIs) for Media Sales Executive

1. Sales Target Achievement

KRA: Achieving set sales targets to drive revenue growth.

Short Description: Meeting monthly/quarterly sales goals.

• KPI 1: Monthly Sales Revenue Generated
• KPI 2: Conversion Rate of Leads to Sales
• KPI 3: Average Deal Size
• KPI 4: Sales Pipeline Growth

2. Client Relationship Management

KRA: Building and maintaining strong relationships with clients.

Short Description: Ensuring client satisfaction and retention.

• KPI 1: Client Retention Rate
• KPI 2: Client Satisfaction Scores
• KPI 3: Number of Upsell/Cross-sell Opportunities Identified
• KPI 4: Response Time to Client Inquiries

3. Market Research & Analysis

KRA: Conducting market research and analyzing trends for strategic sales decisions.

Short Description: Staying informed about industry developments.

• KPI 1: Market Share Growth
• KPI 2: Competitor Analysis Reports Generated
• KPI 3: Identification of Emerging Market Opportunities
• KPI 4: Accuracy of Sales Forecasting

4. Product Knowledge & Training

KRA: Maintaining in-depth knowledge of products/services and providing training to the sales team.

Short Description: Ensuring sales team is well-equipped to sell effectively.

• KPI 1: Product Knowledge Assessment Scores
• KPI 2: Sales Team Training Attendance Rates
• KPI 3: Implementation of Product Knowledge Improvement Initiatives
• KPI 4: Sales Team Performance Post-Training

5. Digital Marketing Strategy Execution

KRA: Implementing and monitoring digital marketing strategies to enhance sales performance.

Short Description: Leveraging digital channels for sales growth.

• KPI 1: Website Traffic Conversion Rate
• KPI 2: Social Media Engagement Metrics
• KPI 3: Email Marketing Campaign ROI
• KPI 4: SEO Ranking Improvement

6. Sales Team Leadership

KRA: Providing guidance and motivation to the sales team for enhanced performance.

Short Description: Leading and managing the sales team effectively.

• KPI 1: Sales Team Target Achievement Rates
• KPI 2: Team Member Retention Rates
• KPI 3: Team Morale and Engagement Scores
• KPI 4: Implementation of Employee Development Initiatives

7. Customer Feedback & Improvement

KRA: Gathering and acting upon customer feedback for continuous improvement.

Short Description: Enhancing products/services based on customer input.

• KPI 1: Net Promoter Score (NPS)
• KPI 2: Customer Complaint Resolution Time
• KPI 3: Implementation of Customer Suggestions
• KPI 4: Customer Retention Rates Post-Feedback Implementation

8. Strategic Partnership Development

KRA: Identifying and nurturing strategic partnerships to drive sales growth.

Short Description: Collaborating with external entities for mutual benefit.

• KPI 1: Number of New Partnerships Established
• KPI 2: Partnership ROI Metrics
• KPI 3: Successful Joint Marketing Campaigns Launched
• KPI 4: Long-term Partnership Sustainability

9. Sales Performance Analysis

KRA: Analyzing sales data to identify trends and optimize performance.

Short Description: Leveraging data for informed decision-making.

• KPI 1: Sales Growth Rate
• KPI 2: Sales Team Performance Metrics
• KPI 3: Identification of High-Performing Sales Strategies
• KPI 4: Sales Forecast Accuracy

10. Budget Management

KRA: Efficiently managing the sales budget to maximize ROI.

Short Description: Ensuring optimal utilization of financial resources.

• KPI 1: Budget Variance Analysis
• KPI 2: Cost per Acquisition (CPA)
• KPI 3: Return on Investment (ROI)
• KPI 4: Budget Allocation Efficiency