Key Responsibility Areas (KRA) & Key Performance Indicators (KPI) for Spare Parts Sales Executive
1. Sales Target Achievement
KRA: Achieving set sales targets to drive revenue for the company.
Short Description: Meeting or exceeding sales goals consistently.
- Monthly Sales Revenue
- Conversion Rate
- Number of New Clients Acquired
- Percentage of Revenue from Spare Parts
2. Customer Relationship Management
KRA: Building and maintaining strong relationships with clients for repeat business.
Short Description: Ensuring customer satisfaction and loyalty.
- Customer Satisfaction Score
- Customer Retention Rate
- Number of Repeat Orders
- Response Time to Customer Inquiries
3. Market Analysis and Research
KRA: Conducting market research to identify trends and opportunities in the spare parts industry.
Short Description: Staying updated on industry developments.
- Market Share Growth
- Competitor Analysis Reports
- New Product Demand Trends
- Market Penetration Strategy Effectiveness
4. Inventory Management
KRA: Ensuring optimal stock levels and inventory accuracy for efficient spare parts management.
Short Description: Managing stock effectively to meet demand.
- Inventory Turnover Ratio
- Stock-Out Rate
- Accuracy of Inventory Records
- Cost of Carrying Inventory
5. Sales Strategy Development
KRA: Creating and implementing effective sales strategies to boost spare parts sales.
Short Description: Developing plans to maximize sales opportunities.
- Sales Growth Rate
- Implementation of New Sales Tactics
- ROI on Sales Campaigns
- Alignment of Sales Strategy with Company Goals
6. Training and Development
KRA: Continuous learning and skill development to enhance sales capabilities.
Short Description: Improving sales team performance through training.
- Training Participation Rate
- Sales Team Skill Assessment Scores
- Implementation of Learnings in Sales Activities
- Employee Satisfaction with Training Programs
7. Pricing Strategy Optimization
KRA: Developing competitive pricing strategies for spare parts to maximize profitability.
Short Description: Setting prices that balance profit and customer value.
- Gross Margin Percentage
- Price Elasticity Analysis
- Competitor Price Benchmarking
- Price Adjustment Frequency
8. Performance Reporting and Analysis
KRA: Monitoring and analyzing sales performance data to drive informed decision-making.
Short Description: Utilizing data for performance evaluation and improvement.
- Sales Metrics Dashboard Accuracy
- Identification of Sales Trends
- Performance Against Sales Forecast
- Actionable Insights from Sales Data
9. After-Sales Service Excellence
KRA: Ensuring exceptional after-sales service to enhance customer satisfaction and loyalty.
Short Description: Providing support post-purchase for a positive customer experience.
- Customer Feedback Ratings
- Resolution Time for After-Sales Issues
- Number of Customer Complaints Resolved
- Repeat Purchase Rate
10. Strategic Partnerships Development
KRA: Cultivating partnerships with suppliers and distributors to strengthen the spare parts supply chain.
Short Description: Building relationships for reliable parts sourcing.
- Number of New Supplier Partnerships Established
- Supplier Performance Evaluation Scores
- On-Time Delivery Rate from Suppliers
- Cost Savings Achieved through Partnerships
