Key Responsibility Areas (KRA) & Key Performance Indicators (KPI)
1. Risk Assessment and Underwriting
KRA: Evaluate risks associated with insurance applications and make underwriting decisions to mitigate potential losses.
Short Description: Ensure sound risk assessment for effective underwriting.
- KPI 1: Percentage of applications approved vs. rejected.
- KPI 2: Average time taken for underwriting process.
- KPI 3: Accuracy of risk assessment (measured by claims ratio).
- KPI 4: Compliance with underwriting guidelines and regulations.
2. Policy Analysis and Development
KRA: Analyze existing insurance policies, develop new policies, and ensure they align with company objectives and industry standards.
Short Description: Enhance and create insurance policies for optimal coverage.
- KPI 1: Number of new policies developed in a given period.
- KPI 2: Policy retention rate among existing clients.
- KPI 3: Customer satisfaction with policy terms and conditions.
- KPI 4: Premium growth attributed to new policy introductions.
3. Market Research and Competitive Analysis
KRA: Conduct market research to identify trends, assess competition, and recommend strategies to maintain a competitive edge.
Short Description: Stay informed about market dynamics and competitors’ offerings.
- KPI 1: Market share growth compared to competitors.
- KPI 2: Number of market reports analyzed per month.
- KPI 3: Successful implementation of competitive strategies.
- KPI 4: Rate of new product/service introductions based on market research findings.
4. Claims Management and Resolution
KRA: Oversee the claims process, ensure timely resolution, and minimize fraudulent activities.
Short Description: Efficiently handle insurance claims for customer satisfaction.
- KPI 1: Average time taken to resolve a claim.
- KPI 2: Claim settlement ratio against total claims received.
- KPI 3: Customer feedback on claims handling experience.
- KPI 4: Detection rate of fraudulent claims.
5. Compliance and Regulatory Adherence
KRA: Ensure compliance with insurance laws, regulations, and internal policies to avoid penalties and maintain ethical standards.
Short Description: Uphold legal and ethical standards in insurance operations.
- KPI 1: Number of compliance audits passed without issues.
- KPI 2: Timely submission of regulatory reports and filings.
- KPI 3: Employee training completion rates on compliance matters.
- KPI 4: Zero instances of regulatory fines or penalties imposed.
6. Portfolio Performance Analysis
KRA: Monitor the performance of insurance portfolios, identify trends, and recommend adjustments to optimize profitability.
Short Description: Analyze portfolio performance for strategic decision-making.
- KPI 1: Portfolio growth rate in terms of premiums and policies.
- KPI 2: Loss ratio and combined ratio for underwriting profitability assessment.
- KPI 3: Customer retention rate within portfolio segments.
- KPI 4: Implementation of portfolio optimization strategies and their impact on profitability.
7. Customer Relationship Management
KRA: Build strong relationships with clients, address their insurance needs, and ensure high satisfaction levels.
Short Description: Foster positive interactions with customers for long-term loyalty.
- KPI 1: Net Promoter Score (NPS) reflecting customer loyalty and satisfaction.
- KPI 2: Average response time to customer inquiries and requests.
- KPI 3: Number of customer complaints and resolutions within a timeframe.
- KPI 4: Percentage of repeat business from existing customers.
8. Product Innovation and Development
KRA: Drive innovation in insurance products, identify market needs, and collaborate with stakeholders for successful product launches.
Short Description: Lead product innovation initiatives for market relevance.
- KPI 1: Number of new product ideas generated and implemented.
- KPI 2: Time-to-market for new insurance products compared to industry standards.
- KPI 3: Customer adoption rates for newly launched products.
- KPI 4: Revenue contribution from new product lines within a specified period.
9. Financial Analysis and Reporting
KRA: Analyze financial data, prepare reports, and provide insights to support strategic decision-making and risk management.
Short Description: Ensure financial transparency and informed decision-making through data analysis.
- KPI 1: Accuracy of financial reports and forecasts.
- KPI 2: Timely submission of financial reports to stakeholders.
- KPI 3: Cost-saving initiatives based on financial analysis recommendations.
- KPI 4: Achievement of financial targets and budgets set for the period.
10. Team Leadership and Development
KRA: Lead and develop a high-performing underwriting team, foster a culture of continuous learning, and ensure team productivity and morale.
Short Description: Build a motivated and skilled team for efficient underwriting operations.
- KPI 1: Team productivity measured by underwriting volume and turnaround time.
- KPI 2: Employee satisfaction and engagement scores within the underwriting team.
- KPI 3: Training hours per employee invested in skill development.
- KPI 4: Team performance in meeting underwriting targets and quality standards.
