How To Write Up A KRA/KPI

Key Responsibility Areas (KRAs) & Key Performance Indicators (KPIs)

1. Job Description Research and Analysis

KRA: Conduct thorough research and analysis to understand job requirements and create effective job descriptions.

Short Description: Research and analyze job roles for accurate descriptions.

• KPI 1: Number of job descriptions analyzed per week.
• KPI 2: Accuracy of job description alignment with industry standards.
• KPI 3: Time taken to research and analyze a job role.
• KPI 4: Feedback from hiring managers on job description quality.

2. Writing Engaging Job Descriptions

KRA: Craft compelling and engaging job descriptions that attract top talent.

Short Description: Create enticing job descriptions to attract qualified candidates.

• KPI 1: Click-through rate on job postings.
• KPI 2: Number of applications received per job post.
• KPI 3: Candidate quality assessment based on job description clarity.
• KPI 4: Job description readability score.

3. SEO Optimization for Job Listings

KRA: Optimize job descriptions with relevant keywords for improved search engine visibility.

Short Description: Enhance job listings for better search engine rankings.

• KPI 1: Ranking of job posts on search engine results pages (SERPs).
• KPI 2: Organic traffic generated from job listings.
• KPI 3: Keyword density analysis in job descriptions.
• KPI 4: Click-through rate from organic search results.

4. Continuous Performance Monitoring

KRA: Monitor and track the performance of job descriptions to make data-driven improvements.

Short Description: Track job description performance for optimization.

• KPI 1: Number of views on job descriptions.
• KPI 2: Application conversion rate from job listings.
• KPI 3: A/B testing effectiveness on job description elements.
• KPI 4: Time spent on job description pages by candidates.

5. Collaboration with Hiring Managers

KRA: Collaborate with hiring managers to ensure job descriptions meet specific role requirements.

Short Description: Partner with hiring teams for accurate job representation.

• KPI 1: Feedback score from hiring managers on job description accuracy.
• KPI 2: Time taken to incorporate hiring manager feedback into job descriptions.
• KPI 3: Alignment of job descriptions with hiring manager expectations.
• KPI 4: Number of revisions needed based on hiring manager input.

6. Candidate Engagement Enhancement

KRA: Implement strategies to enhance candidate engagement through job descriptions.

Short Description: Improve candidate interaction with job postings.

• KPI 1: Candidate retention rate on job description pages.
• KPI 2: Social media shares of job postings by candidates.
• KPI 3: Interaction level with job description elements (e.g., videos, infographics).
• KPI 4: Feedback on job description engagement from candidates.

7. Diversity and Inclusion Integration

KRA: Ensure job descriptions promote diversity and inclusion to attract a wide range of candidates.

Short Description: Include diversity and inclusion aspects in job postings for broader candidate reach.

• KPI 1: Diversity metrics in candidate applications post job description updates.
• KPI 2: Inclusion keywords analysis in job descriptions.
• KPI 3: Candidate demographic analysis attracted by job postings.
• KPI 4: Feedback on diversity representation in job descriptions.

8. Compliance and Legal Adherence

KRA: Ensure job descriptions comply with legal guidelines and avoid discriminatory language.

Short Description: Maintain legal compliance in job postings.

• KPI 1: Legal audit results on job descriptions.
• KPI 2: Incidents of discriminatory language in job postings.
• KPI 3: Training completion rate on legal requirements for job descriptions.
• KPI 4: Compliance feedback from legal and HR departments.

9. Job Description Performance Reporting

KRA: Generate detailed reports on job description performance and present actionable insights.

Short Description: Provide performance analytics for job postings.

• KPI 1: Report accuracy in reflecting job description performance metrics.
• KPI 2: Actionable recommendations derived from performance data.
• KPI 3: Data visualization effectiveness in reports for stakeholders.
• KPI 4: Feedback on report usefulness from decision-makers.

10. Continuous Learning and Development

KRA: Stay updated with industry trends and best practices in job description writing for professional growth.

Short Description: Engage in continuous learning for skill enhancement.

• KPI 1: Participation in job description writing workshops or training.
• KPI 2: Implementation of new techniques learned in job description creation.
• KPI 3: Skill improvement assessment based on feedback and self-evaluation.
• KPI 4: Application of industry best practices in job description optimization.