Requesting From Employer KRA/KPI

Key Responsibility Areas (KRA) & Key Performance Indicators (KPI)

1. SEO Strategy Development

KRA: Develop and implement effective SEO strategies to improve website visibility.

Short Description: Enhancing website visibility through strategic SEO planning.

• Organic Traffic Growth
• Keyword Ranking Improvement
• Backlink Acquisition
• SEO Audit Completion

2. Content Optimization

KRA: Optimize website content for search engines and user experience.

Short Description: Enhancing content for SEO and user engagement.

• Meta Tag Optimization
• Content Engagement Metrics
• Internal Linking Strategy
• Content Quality Improvement

3. Technical SEO Management

KRA: Monitor and improve technical aspects of the website for SEO performance.

Short Description: Ensuring technical website optimization for SEO.

• Site Speed Optimization
• Mobile-Friendliness Improvement
• Structured Data Implementation
• Crawl Error Resolution

4. On-Page SEO Enhancement

KRA: Enhance on-page elements for improved search engine visibility.

Short Description: Optimizing on-page elements for better SEO outcomes.

• Title Tag Optimization
• Meta Description Improvement
• Header Tag Usage
• Image Alt Text Optimization

5. Off-Page SEO Strategies

KRA: Develop and execute off-page SEO strategies to boost website authority.

Short Description: Building website authority through off-page SEO efforts.

• Link Building Campaigns
• Social Media Engagement Metrics
• Influencer Partnerships
• Brand Mentions Monitoring

6. SEO Performance Analysis

KRA: Analyze and interpret SEO data to measure performance and identify areas for improvement.

Short Description: Analyzing SEO data for actionable insights.

• Conversion Rate Optimization
• Click-Through Rate Monitoring
• Keyword Performance Evaluation
• Competitor Analysis

7. Local SEO Optimization

KRA: Optimize website for local search results to enhance visibility in specific regions.

Short Description: Improving local search presence for targeted reach.

• Local Citation Management
• Google My Business Optimization
• Local Keyword Targeting
• Local SEO Audit Completion

8. E-Commerce SEO Management

KRA: Implement SEO strategies tailored for e-commerce websites to drive sales and conversions.

Short Description: Enhancing SEO for e-commerce success.

• Product Page Optimization
• Category Page SEO Enhancement
• Schema Markup Implementation
• Shopping Feed Optimization

9. Voice Search Optimization

KRA: Adapt SEO strategies to optimize for voice search and emerging search trends.

Short Description: Enhancing SEO for voice search compatibility.

• Featured Snippet Optimization
• Long-Tail Keyword Integration
• Natural Language Processing Implementation
• Voice Search Performance Tracking

10. SEO Reporting and Communication

KRA: Prepare comprehensive SEO reports and effectively communicate insights to stakeholders.

Short Description: Delivering clear SEO reports and insights to drive decision-making.

• Monthly Traffic Analysis Reports
• SEO Goal Achievement Metrics
• Client Communication Effectiveness
• ROI Measurement and Reporting